As part of the rollout of their redesigned brand system, the team at Burns & McDonnell reached out for a fresh perspective on their iconographic assets library.

At a strategic level, the iconography needed to function effortlessly at a massive scale, spanning 11 different global divisions of the company—these icons would be used in more than 10 countries and across 64 offices in North America.

We worked together to build a fully-custom icon library of over 200 icons (and still growing), led by the reduced and impactful sensibilities that the new design system was built on.

Case study to come.